You know how it, sometimes you get a feel for a track in its initial first 10 seconds, as old adages go first impressions do count. And so to an email we received on behalf of a young unsigned act by the name Forwardman whose style the message went on to say was ‘alternative rock’ – an unfortunate descriptive term that conjures images of all manner of potential horrors and evils and principally the reason why I guess we left this in our inbox for a day or two untried and untested. More fool us. Hailing from Helsinki ‘twenty six’ is – I assume – the debuting outing for Forwardman, a ravaged dust swirled epic of returning battle weary delights that’s glazed in a brooding storm passed western styled drive pop glow that initially calls to mind the likes of Stan Ridgeway and Wall of Voodoo and more so while neglected of the punishing political flag bearing content of Justin Sullivan about its wares hints at a vague sonic subtext at work that might appeal to admirers of ‘thunder and consolation’ era New Model Army. However dig a little deeper still and amid the drive pop urgency a shadowy psych underpin drifts forth that recalls succinctly a classic 80’s era REM at full tilt.

<p><a href=”″>Twenty-Six Music Video</a> from <a href=””>Forwardman</a&gt; on <a href=””>Vimeo</a&gt;.</p>

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